That is the problem...the Packers DID think they only had to take a knee to win the game. It was a tragic and flawed decision to put the result of the game on the shoulders of your prevent defense and error-prone special teams...instead of your $20M QB and vaunted offense.
Herm got it right...you play to WIN the game. Run-run-run-punt with 5 min left in the game and only up 12 on the road is not playing to win, but playing not to lose.