There's 1 very explainable reason for the drop in viewership.....Joe Buck
There's 1 very explainable reason for the drop in viewership.....Joe Buck
When the going gets weird, the weird turn pro ~Hunter S.
Really, I think we should just blame ESPN (horrible Division matchups for extraordinary money) and Art Modell (Thursday Night games).
Bud Adams told me the franchise he admired the most was the Kansas City Chiefs. Then he asked for more hookers and blow.
Its not just this year:
A larger-than-expected number of make-goods so far is stoking concern that the NFL may be in trouble. Last year, one buyer purchased 100 NFL ad spots and got six free commercials to make up for ratings that fell short of estimates. This year, that same buyer acquired 100 ad units and expects to get about 10 make-goods.https://www.bloomberg.com/news/artic...rship-declinesThe decline in NFL viewership raises new questions about the invincibility of live sports at a time of great anxiety for the media industry, marked by a loss of subscribers to conventional cable and satellite services, falling broadcast-TV ratings and fierce competition from digital outlets. And National Football League games aren’t alone. The Olympics on NBC and the U.S. Open tennis tournament on ESPN also drew fewer viewers than previous years.
Short version? NFL not immune to effects that are draining viewers from traditional TV.
Bud Adams told me the franchise he admired the most was the Kansas City Chiefs. Then he asked for more hookers and blow.
The salary cap is bound to come down with shrinking ad revenues. Wonder if some recent fat contracts willl be a drag.
In other news, the sky is blue
The arrogance of the old billionaires to think their product is so amazing that there's nowhere to go but up...
I think the watering down of the brand is a real thing. Thursday night, as many as 4 games Sunday (London games early morning, 1 o'clock, 4 o'clock, 8:30) and Monday night. Maybe it's all about 'opportunities' to watch a game, but they're spreading out the available eyeballs over a lot of time.
I also agree fantasy popularity has probably peeked and it dropping off. There was a lot of interest, but casual fans who picked it up as a flavour of the month thing are bored with it and playing Clash Royal now.
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Imagine for a moment a world without hypothetical situations...
But are revenues shrinking? The contracts with the networs have 5 and 6 years yet to run, so the NFL won't see a decrease until then. Maybe not even the networks:
The networks point out that they offer make-goods every year, and can do so without hurting their revenue. That’s because NFL ad rates are so high, and there are so many games, that inventory rarely sells out, leaving a cushion of unsold commercial time to make it up to advertisers, one ad buyer said.
yup. hurts teams involved, contributes to over exposure. it's the second most ridiculous game on the schedule next to the london games. monday should probably go too. make the sunday night game the big deal monday used to be. makes the thanksgiving games truely special again too.
http://profootballtalk.nbcsports.com...cting-ratings/
The memo attributes the drop in viewership to the presidential election. It also claims that the national anthem protests have not affected ratings.
“In fact, our own data shows that the perception of the NFL and its players is actually up in 2016,” the memo explains.
Bud Adams told me the franchise he admired the most was the Kansas City Chiefs. Then he asked for more hookers and blow.