The free riding problem has been with the NFL for four decades and other that a few questionable franchises, it wasn't much of a problem. Remember Art Modell said the owners were 28 Republicans who vote Socialist.
What has changed is the source of revenue growth. It used to be all in the national TV contract. But teams with a high debt load (and if you recall, the debt rules for teams was the opening salvo in this round o' CBA jawing) like the Redskins and Cowboys, needed to increase revenue to service that debt and that meant maximizing local revenues. More revenue is a good thing except....
Smaller market teams do not have the same growth potential (see MLB and NBA) on that front. And they don't share that revenue as evenly as the TV contacts. Still not a problem except....
Players are a large part of the reason that revenue is available. To me, it stands to reason that that revenue is not special or protected, it is generated partly because of the efforts of the players. And their pay should be reflective of that revenue. Argue all you wish to about what percentage.
So now you have a problem. Unequal, unequally shared revenue is now flowing to players. That does affect the bottom line of the smaller teams. If the owners cannot amend the sharing of the local revenue and seek to recover it from the players, it will be a more difficult negotiations than last time.
Just remember, when large corporations tell you they lost money last year, they are often referring to profits being lower this year than they were last year. Few NFL franchises likely operated in the red, and likely all increased in overall value.
What has changed is the source of revenue growth. It used to be all in the national TV contract. But teams with a high debt load (and if you recall, the debt rules for teams was the opening salvo in this round o' CBA jawing) like the Redskins and Cowboys, needed to increase revenue to service that debt and that meant maximizing local revenues. More revenue is a good thing except....
Smaller market teams do not have the same growth potential (see MLB and NBA) on that front. And they don't share that revenue as evenly as the TV contacts. Still not a problem except....
Players are a large part of the reason that revenue is available. To me, it stands to reason that that revenue is not special or protected, it is generated partly because of the efforts of the players. And their pay should be reflective of that revenue. Argue all you wish to about what percentage.
So now you have a problem. Unequal, unequally shared revenue is now flowing to players. That does affect the bottom line of the smaller teams. If the owners cannot amend the sharing of the local revenue and seek to recover it from the players, it will be a more difficult negotiations than last time.
Just remember, when large corporations tell you they lost money last year, they are often referring to profits being lower this year than they were last year. Few NFL franchises likely operated in the red, and likely all increased in overall value.


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