Packer Yearbooks

[vince]

In the midst of Lombardi's battle with Daly and Yuenger over editorial control of the yearbooks, Lambeau died on June 1 of 1965, which caused the editors to switch the cover - without notifying Lombardi.

Now here's the story as presented in this year's yearbook, with obviously no reference to the fractured Lambeau/Lombardi relationship or Lombardi's sought-after control/censorship of the yearbook.

When Lambeau died in the summer of 1965, Daley replaced the proposed cover shot of halfback Tom Moore with the photo of Lambeau and Lombardi.

"Lombardi called me up and told me it was the worst yearbook ever," Daley said. "He hardly said a word to me that season. Then one day he calls and tells me to practice on Friday, a day I typically don't attend practice."

When Daley arrived, he noticed veterans Kramer and Max McGee with smiles on their faces.

"They knew what was going on," Daley said. "Lombardi gave me a big handshake and smile and told me he couldn't stay mad at me any longer because I was too nice a guy."

[vince]

Vince;

Fantastic letters! Sure does dispel the myth that the GB media did whatever Lombardi wanted, doesn't it.

Interesting. Because my reaction was while they wouldn't sacrifice control or potential sales for Lombardi, they were both homers in every other way. To be fair, I am not sure what role Art Daley played at the Press Gazette. They were letting him see the Table of Contents already.

Its an interesting field. We saw the NFL restrict video on media websites and sideline filming a couple years ago; something that was commonplace for years. And that involved media increasing their exposure while covering the product for free. I wonder what the limits are in using the Packers name, etc. when you produce Packers Plus or use the logos for the Sports page.

Art Daley was a Packer beat reporter (along with Lee Remmel) for the GBPG for many years. There's a long history of the GBPG shaping Packer news and promoting the Packers throughout their formative years. It doesn't say much about the objective press (as if it is today), but it's pretty clear the Packers wouldn't have survived those years without the publicity and finaicial aid of the Press-Gazette. They were in bed together from the beginning. But it's clear that the "Packers" were not always synonymous with "Lombardi" - at least in some circumstances.

[swede]

Thanks for posting the exchange of letters.

It was interesting that Art Daley thought it necessary to record for posterity that Lombardi had hung up the phone abruptly to end several of their conversations. His intent was no doubt to show a wider audience that he was reasonable and Lombardi was a hothead. Instead it creates an image in my mind of a distinct overmatch; the written dialogue was Green Bay East vs Fordham.

And Fordham doesn't trouble itself to listen to what it knows Green Bay East is going to say before it says it. Not when there is work to do. SLAM!